Rexel Electrical Knoxfield
Set deep in Melbourne’s thriving ‘eastern corridor’, Rexel Electrical in Knoxfield supply the growing industry & trade in the Scoresby, Knoxfield, Wantirna South & Ferntree Gully areas. This is a busy branch with an energetic, experienced team. It was observed that customers often asked for small quantities of various miniature fuses that are not normally stock items. Rexel asked Fuseco to assist with a solution that avoided the need to introduce hundreds of new stock items. Fuseco implemented a solution that not only solved the issue but resulted in increased sales.
Rexel Electrical Knoxfield
Set deep in Melbourne’s thriving ‘eastern corridor’, Rexel Electrical in Knoxfield supply the growing industry & trade in the Scoresby, Knoxfield, Wantirna South & Ferntree Gully areas. This is a busy branch with an energetic, experienced team. It was observed that customers often asked for small quantities of various miniature fuses that are not normally stock items. Rexel asked Fuseco to assist with a solution that avoided the need to introduce hundreds of new stock items. Fuseco implemented a solution that not only solved the issue but resulted in increased sales.
The Challenge
Rexel observed that valued customers often asked for small quantities of miniature fuses that they do not keep in stock. On one hand, these products are commonly asked for but on the other hand, ordering & stocking all of these can be cumbersome. So Rexel contacted Fuseco for a solution. The brief was to relocate the fuse products to a prominent location in the store and offer a compact & easy solution for the customer who wants a few miniature & cartridge fuses.
- Fuseco tote box labels show an image of the fuse, part number, dimensions and description, assisting with easy visual identification by staff or customers.
- Finished presentation looks neat and tidy.
- Part numbers can be found quickly & easily and products that were in the incorrect location are corrected, minimizing the risk of picking errors.
- Stock is replenished, and levels are accurate.
- Australux Fuse Kits and Fuse Boxes are a great solution for customers who require small quantities of numerous miniature fuses.
The Solution
Fuseco visited Rexel Knoxfield and relocated all of the fuse products to a high exposure location as directed by the Branch Manager. The shelving was cleaned and new Fuseco tote boxes were installed. The new box labels include a photo of the fuse for visual identification along with part number, product dimensions and performance information.
Old, damaged stock was removed and new stock was introduced where required to create a perfect stock profile for that branch. Eventually, this area of the product shelving looked clean, was in order and reconciled with the stock in the computer system. Australux Fuse Kits and Fuse Boxes were introduced and these gave customers a convenient solution to their miniature fuse needs.
Fuseco provides this service for free to its wholesaler customers where practical.
The Outcome
This exercise has proven to be a winner for Rexel. The relocation of the fuse products has significantly increased sales and the introduction of the Australux kits & boxes has resulted in an unexpected benefit, as Rexel has developed a reputation in the local area for having those ‘rare and hard to get’ fuses, which brings in more contractors, who buy other products.
Rexel’s team now have greater confidence when picking fuse and fuse holder products because they are easy to find, organized in sequence by part numbers, easy to identify and pick, reducing the time taken to serve a customer and resulting in an improvement of the customer experience.
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I called thru at 430pm EST and was put in contact with Sally in Vic! From the moment the call was answered Sally couldn’t do enough to try and help..... then she organised for Sydney to open up at 6am for me to collect the fuses. As a service-based company it was very refreshing to come across someone that went over and above to help us client back into production as quickly as we could!
Russell King
DIRECTOR - JOHNSON ELECTRICAL SERVICES
Michael, you asked me if I was happy with your service. Let me tell you that Fuseco had quoted and delivered the products via airfreight from Germany before our other suppliers returned our call. Outstanding!
Peter Stremski
LAWRENCE AND HANSON
I would like to acknowledge the exceptional service provided by one of your employees over the Xmas break. On Christmas day we lost a 22kV underground feed to a very important part of our business and were desperate for some replacement HV fuses. I found your emergency contact details on the web a and immediately called. The person who answered was very helpful and arranged an emergency transport to our site. The next day, we were back up and running! We are a remote operation 1800kms from the nearest city and average service is the norm.
Gregory Blair
ELECTRICAL MAINTENANCE AT BHP BILLITON
Thanks for ensuring that our order was delivered on time. Again, thank you for going the extra 8,000 km!
Don Hajdu
LOGISTICS OFFICER AT GRIDSENSE
I just wanted to let you know what great service your people gave us over the Christmas break and went to great lengths to make sure that we got the right fuses and that they were delivered on time. Dealing with your company a pleasure. Keep up the good work.
Kerry Prasad
MIDDENDORP TRARALGON
I don’t normally do this but I feel compelled to thank you in writing. I have been in the electrical industry for 25 years and without a doubt the most competent and trustworthy supplier I have used over this period of time is Fuseco. This is a demanding industry and how your team keeps performing above expectations is exceptional to me.
Ross Adam
EXPORT DEPT AT REXEL
I have dealt with Fuseco for the last 6 years for all our fuse requirements and find they provide the highest quality service and on-going support to our business for our day to day operations and for emergency/ heatwave as they arise. During a heatwave event in January 2014, SA Power Networks had critical fuse demands. Fuseco were extremely responsive in expediting stock requirements and organising special air freights to meet our urgent demands. Their customer service is excellent and key KPI’s measured against the contract are always above target.
Peter Ashenden
INVENTORY ANALYST AT SA POWER NETWORKS
Any company that can pull a rabbit out of a hat like that definitely has my attention!
Dane Branham
PROJECT ENGINEER AT RIO TINTO
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